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Market Research For Small Businesses

Deviant Art/Wikimedia

One of the challenges of starting a small business is having information about the potential market for a product or service. 

Market research costs money, sometimes a lot of it.  So the just launched a Market Research Institute to perform market research for clients of the OSBDCN's centers. 

We get the details on who is eligible for the service, and what is provided. 
 

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Geoffrey Riley is a graduate of the University of Missouri School of Journalism and has hosted the ÀÏ·ò×Ó´«Ã½ Exchange on JPR since 2009. He's been a broadcaster in the Rogue Valley for more than 35 years, working in both television and radio.